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Persona Development

An enhanced customer experience is the cornerstone of a successful call center environment. It is vitally important you know who dials your call center and what kind of person do those dialing your call center want to speak with. You’ve worked hard to cultivate your client base and encourage them to call, so naturally, you want to make sure your communication with them will not only convey the correct information, but does so in a way that will build your caller’s confidence and prompt them to use those automated services again in the future. What you need is a branded voice that conveys your corporate image and all you hope to help callers achieve.

Let Walsh Media address your persona design and development requirements. We’ve originated an effective yet reasonable process for defining the needs, goals and sensitivities of your callers, and have the experience to meld that with your corporate image. We’ll use that information and a review of your call flow design to define the verbiage that connects the written and spoken brand. Then, we’ll use those tools to offer recommendations as to which of our international male or female professional voice talent will meet your contact center customer experience needs. In recording and editing, our voice coaching techniques and expert voice prompt editing and formatting skills will offer you seamless implementation.

If you plan to address your corporate brand and its impact on your call center customer experience, we’d like to offer a few initial questions to get you thinking about your persona.

  • What is your corporate brand and its role in this application?
  • How will your company culture relate to this application, if at all?
  • What company image do you want this application to present?

For more information on how Walsh Media can assist your company, contact a Sales Representative at 1-800-359-6158 or contact us here.